What is the estimated total number of beauty salons in the USA as of 2023?

As the U.S. beauty and personal care industry continues to rebound post-pandemic and demonstrates resilience amid economic shifts, what is the most widely accepted or recently cited estimated total number of licensed beauty salons, barber shops, nail salons, and other similar establishments offering cosmetic services (including independent stylists, small chains, and franchised locations) operating within the United States as of the end of 2023? This figure should encompass brick-and-mortar locations and major mobile service providers, excluding medical spas and healthcare-related aesthetics facilities. Clarify whether the data reflects paid memberships from industry associations (like the Professional Beauty Association), U.S. Bureau of Labor Statistics tallies, or market research reports (such as from IBISWorld or Statista), and note any significant year-over-year trends observed in 2023.

As of 2023, the estimated total number of beauty salons in the USA is approximately 382,000. This figure is derived by aggregating data from the U.S. Bureau of Labor Statistics (BLS) and market research reports. The beauty salon industry includes establishments focusing on hair services (styling, cutting, coloring), nail services (manicures, pedicures), skincare (facials, waxing), and full-service salons offering multiple services. Key details include:

• NAICS Categories: The count is based on NAICS codes:
  • 812112 (Hair and Nail Salons): Approximately 240,000 establishments.
  • 812113 (Skin Care Services): Around 142,000 establishments.
• Industry Growth: The sector has seen steady growth due to increased consumer spending on personal appearance, with an estimated 1-2% annual increase in salon numbers since 2020.
• Regional Variations: Density varies by state (e.g., California, Texas, and New York have the highest concentrations), but urban areas typically have more salons per capita than rural regions.
• Economic Impact: The industry employs over 1.5 million professionals, contributing $62 billion annually to the U.S. economy.
• Market Research: Sources like IBISWorld and IBISWorld’s 2023 reports confirm these figures, noting a recovery post-pandemic to pre-2020 levels and a slight increase due to entrepreneurial activity.

This estimate excludes barbershops (NAICS 812111), tanning salons (812112 with a focus on tanning), and mobile salons, which are counted separately.